Papa Murphy’s International today announced it has signed a Master Franchise Agreement with MAM Foodco LLC to open 100 Papa Murphy’s Take ‘N’ Bake Pizza locations throughout the Gulf Cooperation Council (GCC). The first location is slated to open in Dubai, UAE before the end of 2012.
As the fifth largest pizza chain in the U.S., this is Papa Murphy’s first location outside of North America, where it currently operates 1,287 in the United States and 15 in Canada. “It’s is a thrilling chapter for us,” said Jim Perkins, vice president of international development at Papa Murphy’s.
“We’ve found a great partner in MAM Foodco. The relationship has been building now for well over a year, we’ve established a solid trust with the team, and I’m confident this brand has the potential to do very well in the Middle East.”
“We have no doubt that Papa Murphy’s North American success will carry across the globe. It is certain to become a favorite of the Middle Eastern foodies, who will appreciate the great quality pizza, fresh ingredients and the uniqueness of the take ‘n’ bake experience that has made Papa Murphy’s the number one choice for U.S consumers,” said Mohamed Aaly Maghrabi, founder of MAM Foodco.
“We are looking forward to continued success with the brand across the GCC”. Papa Murphy’s is widely acknowledged by its U.S. consumers for excellence in value, quality, variety, service and convenience. The company is currently ranked “#1 Rated Pizza Chain” for a second consecutive year by consumers on Zagat’s Annual Fast Food Survey.
A key driver of Papa Murphy’s success is the connection the consumer has with the product. Not only do they decide which fresh, high-quality ingredients top their pizza, but customers have the pleasure of baking it right in their own ovens for a piping hot, delicious meal whenever they want.
The dough is prepared daily in neighborhood stores using high protein wheat flour. Each pizza features fresh meats and cheeses, including 100 percent all-natural, whole-milk mozzarella, cheddar and feta cheeses. Other vegetable toppings, including fresh Roma tomatoes, whole mushrooms, green peppers and onions, are sliced and diced daily.
