Qatari start-up Snoonu partners with Microsoft to accelerate its digital transformation

Qatari start-up Snoonu partners with Microsoft to accelerate its digital transformation

Microsoft has partnered with Qatar based delivery services startup, Snoonu to accelerate its digital transformation and optimise its operations. The partnership was formalised in an MoU and will see Snoonu migrate its technology stack to the Microsoft Cloud and adopt Azure Marketplace, one of the world’s largest online catalogues for applications and services.

“Microsoft is committed to empowering Qatar’s vibrant start-up ecosystem through leverage of the intelligent cloud,” said Lana Khalaf, Country Manager, Microsoft Qatar, at the signing ceremony, also attended by Hamad Al Hajri, Co-Founder and CEO of Snoonu.

Microsoft’s Khalaf said “Startups like Snoonu play a pivotal role in digital economies, disrupting industries and challenging norms. This kind of activity intensifies competition, benefits consumers and other businesses, and breeds job creation and economic growth.”

Al Hajri said “At Snoonu, we believe life is too short for slow deliveries and we bring that concept to our customer-engagement strategy. But to deliver on that promise we needed a technology partner who could give us the tools to build a winning platform for our digital operations.”

Alibek Tnaliyev, Snoonu Director of Digital Marketing, said “The agreement with Microsoft is an important milestone that will further our goals to expand across the globe, while offering us peerless technological support from the world’s cloud technology leader.”

Microsoft is building a dedicated Qatar-based cloud data centre – scheduled for launch in 2021 – that will allow start-ups and other organisations in Qatar to directly access international markets while reducing entry barriers and simplifying regulatory compliance.

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