Streaming video production platform easylive.io has received a €2.1 million ($2.5 million USD) investment from Trust Esport.
Easylive.io provides a suite of cloud-based video production services, and specializes in live streaming tools and infrastructure. Since launching in the United States in 2017, the platform has accumulated several high-profile clients, including the Los Angeles Rams, Twitch.tv, Rocket League studio Psyonix, and news outlets Brut and Vox Media.
Easylive.io was founded by digital and technology graduates Philippe Laurent, who serves as CEO, Clément Sanchez, and Nicolas Ehrmann. The company maintains offices in New York, San Francisco, Paris, Bordeaux, and Strasbourg.
Easylive.io intends to use the investment to increase its workforce by 40% by the end of the year, and to increase the rate of hiring for its marketing and digital departments throughout 2020.
Trust Esport is France’s first esport startup investment fund. The company was founded by Matthieu Dallon, and is managed by parent company Apicap. Easylive.io is Trust Esport’s second major investment, the company invested €1.5 million ($1.65 million USD) in virtual reality startup smartVR in July 2018.
In a statement, Dallon said “The strength of easylive.io lies in its robust, reliable, cloud infrastructure and its ability to work closely with customers. The company has continued to grow strongly in 2019 and is aiming to become number one in sport and esports through a range of exclusive functions specific to these markets. By taking a stake in easylive.io, Trust Esport is seeking to finance both innovation and market acceleration in the entertainment industries.”
France is not typically considered a world capital of live streaming or esports, but with stronger native infrastructure like easylive.io, that could change. French is an official language in 29 countries, including Belgium, Canada, and Switzerland. More robust tools for French streamers and esports stars could result in French players having much greater international impact.