The MENA region arm of Romania’s largest community for employees is expanding its operations following a €1 million round of late-seed funding led by Bulgarian investment fund, Sofia Angels Ventures. Known in Romania as Undelucram, the community is renowned as one of the largest in the CEE region, and its regional platform, A3malouna, is set to benefit from the recent round of investment.

Aiming to capitalize on accelerating economic growth and the potential of the working population in the region, the company anticipates a three-fold increase in users, to 600,000 in the coming year. The investment funding is also expected to be used for further expansion across CEE, Asia and Africa, with the aim to have more than 4 million users and a thousand customers by the end of 2024.

Undelucram.ro was launched in 2011 by entrepreneur, Costin Tudor, and has become the regional network of online employer branding and recruitment platforms WhereWeWork.com.

Costin Tudor, CEO of WhereWeWork.com platforms said, “This is our fourth investment round, and we are glad to have long-standing partners with us; partners who have trusted us for the second and third time and who know that a dream like labour market transparency can take years. We will continue to expand regionally, to invest in machine learning and AI, but above all we will continue to provide information that really makes a difference for our users whether we are talking about employees, future employees or employers.”