Google and Dubai Chamber have teamed-up to launch ‘Business Online Presence’, a comprehensive digital solution designed to help small businesses in the UAE manage their online presence, maximise visibility and attract new customers.
Members of the Dubai Chamber can now access the ‘Business Online Presence’ dashboard to set and verify their business profiles across single or multiple locations on Google Search and Maps. Those online profiles feature essential business details such as opening hours, contact details, address and photos. Businesses can also post timely offers and promotional packages during special seasons.
The tool can generate a customized total score for each business’ online readiness and reputation management. Members of the Dubai Chamber, whether small or medium-sized enterprises, can use the dashboard to standardize brand experience and engage with customers through online reviews, access timely insights like their store visits and identify operational challenges faster. Through this program, registered businesses can also access the ‘Maharat Min Google’ training program to learn the digital skills needed to grow online.
His Excellency Hamad Buamim, President and CEO of Dubai Chamber
His Excellency Hamad Buamim, President and CEO of Dubai Chamber, described the dashboard as a versatile and reliable tool that helps SMEs seamlessly manage their online presence, reputation, and activities from a single platform. The platform is designed around the needs of local businesses and helps them easily reach new categories of customers who are actively seeking out specific services and products.”
H.E. Buamim added that the initiative supports the Chamber’s ongoing efforts to accelerate digital transformation of business in Dubai, expand the emirate’s digital economy and enhance its economic competitiveness on a global level.
Lino Cattaruzzi, Google’s Managing Director in MENA, commented “The pandemic has truly exposed the critical role digital tools can play in a business’ ability to navigate through challenging times – with a particular impact in certain sectors like retail and tourism. For this reason, we are very happy to continue our collaboration with the Dubai Chamber which has started in 2018, and together offer a tangible solution that helps SMEs across the country grow their online presence and learn digital skills to successfully scale their businesses and reach more customers.”
