Importance of Social Media Highlighted at DBWC Network Majlis

Dubai Business Women Council (DBWC) recently held its Network Majlis session under the theme ‘Social Media for Business Women and Mothers’, which was conducted by Ayman Itani, Social Media Specialist and Founder and CEO of Think Media Labs.

Itani, a forward-thinking Digital Media Strategist, discussed how to leverage Social Media to achieve business growth, improve sales, and win new customers through several insightful case studies. He also talked in length about how mothers can use the latest digital platform to stay in touch with family and friends as well as nurture the community.

Ayman Itani uses his powerful combination of creative vision and rigorous analysis in the media to help build, restructure and transform companies. Through Think Media Labs, his new media marketing agency, he helps to bridge the gap from established media to new types of digital media in the Middle East.

He also gave advanced tips to the participants on how to build their digital profile, manage privacy, develop social media etiquette and devise social media strategies for various digital platforms such as Facebook, Twitter, Pinterest, Instagram and Tumblr.

Raja Al Gurg, President, Dubai Business Women Council, said, “It was an honour to have Ayman Itani as the guest speaker for our latest Network Majlis. His valuable insights on social media marketing strategies, web etiquette and privacy issues will certainly help our members as they seek to strategically grow their business. Moreover, the online success stories of Arab women entrepreneurs will definitely be a motivation for our members to optimally leverage the power of social media.”

Itani said, “Social media is the simplest and probably one of the most economical modes of marketing. Women entrepreneurs should take full advantage of user-friendly social media platforms to empower their businesses. Mothers too can stay in touch with like-minded people, family and friends to share their experiences and learn about others through the social web. The efforts of DBWC in enlightening, training and inspiring women entrepreneurs are commendable and I would like to extend my support to them in all their future initiatives.”

Founded in 2002, DBWC motivates women to be productive members of the society, while encouraging role models to rise up from the ranks and inspire other women around the world, especially in the Arab region, to discover their true potential. DBWC organises the high-profile monthly event ‘Network Majlis’ to provide information about the latest knowledge, skills and best practices for women entrepreneurs and leaders.

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