noon.com hosted a gala event celebrating the brightest and boldest sellers in the region. Noon’s Seller Summit UAE offered sellers an exclusive look at upcoming launches, insights into noon’s biggest ever Yellow Friday Sale, and noon’s founder Mohamed Alabbar who drove a noon motorbike onstage to deliver a powerful keynote.
Hundreds of sellers joined the event, which was held in line with social distancing measures in the beautiful setting of the Dubai Opera.
The annual Seller Awards were the highlight of the evening and saw 13 of the region’s brightest sellers handed trophies by noon’s CEO, Faraz Khalid, and Founder, Mohamed Alabbar. Among those were EMAX (Power Retailer), Shoexpress (Top Customer Rated Seller), L’Oreal Middle East (Most Innovative Partner), and Home Box (Best noon Seller).
The event also celebrated the rise of local-based entrepreneurship through noon’s Mahali program, created to give local sellers, Emirati and Saudi micro-entrepreneurs tailored support and guidance to help their business dreams and ambitions grow. Local Mahali seller SpeedyBee was awarded noon’s Top Customer Rated Mahali Seller Award of 2021.
Noon’s engineering team detailed the important progress that has been made in terms of tools available to sellers. Robert O’Kirwan Head of Product and Alex Nadalin, SVP Technology, told the SME-packed audience that after listening to sellers – noon has worked overtime to alleviate friction. Improvements include an upgraded Catalog system, a new reputation management dashboard, and brand stores to allow sellers to showcase their brand as they wish, using noon as their platform.
Details about noon’s largest sale of the year, Yellow Friday, featured prominently at the summit.
Closing the event, noon’s Founder Mohamed Alabbar drove a noon Food bike onto the stage, much to the delight of the audience, before removing his helmet and delivering a 15-minute keynote speech.
Noon.com was created to serve the region, empowering and championing local businesses with innovation, technology, and support. Local businesses can choose to use noon to support their business, tapping into noon’s mass customer database, and utilizing the secure payment platform.