How to
How to revolutionize customer service with AI
As the customer experience landscape rapidly evolves, Cisco today unveils how organizations in the UAE and beyond are leveraging AI to deliver proactive, personalized, and efficient support across ind...
How to avoid the hidden risks of browser extensions
Phil Muncaster, guest writer at ESET, explains that not all browser add-ons are handy helpers – some may contain far more than you have bargained for
How to take your service-based business online
Katrin Jahn, founder of the German Veterinary Clinic and a Veterinary Behaviour Specialist, shares how taking her practice online illustrates the potential for service-based businesses to thrive digit...
How to drive functional transformation with AI
Businesses are becoming more cognizant of the value they can deliver with artificial intelligence (AI) and Generative AI (gen AI). With this awareness, also comes the familiarity with the risks that t...
How to use technology for optimising efficiency in restaurant business
Naji Haddad, VP for EMEA at Deliverect highlights that by automating tasks, integrating systems, and optimising operations, restaurants can enhance efficiency, reduce financial waste, and improve cust...
How to run a successful ecommerce business
In the dynamic landscape of the Middle East’s booming e-commerce market, entrepreneurs and small businesses are seizing unprecedented opportunities for growth and innovation. Almost 90% of onlin...
How to secure your gadgets this holiday season
Phil Muncaster, a guest writer at ESET, explains that unwrapping a new gadget this holiday season will put a big smile on your face, but things may quickly turn sour if the device and data on it aren’...
How to get the most out of your business mentor
Kelly Hodgkin, Business Mentor and Owner of KMH Events, explains the importance of mentors in the life of an entrepreneur and how best they can utilise the opportunity to work with mentors to make the...
How to create a tactical marketing plan
Lucy Bradley, Brand Commander of Plug Communications highlights the importance of tactical marketing to target your customer base and shares her thoughts about creating a tactical marketing plan