TikTok

TikTok reinforces commitment to safety across MENA

TikTok has published its Q1 2025 Community Guidelines Enforcement Report, shedding light on its continued efforts to maintain a safe, respectful, and inclusive environment for users across the MENA re...

TikTok and Visa to empower SMBs in the UAE

TikTok and Visa have announced a strategic collaboration to support small and medium-sized businesses (SMBs) across the United Arab Emirates, equipping them with tools, resources, and incentives to he...

TikTok & Blossom launch SME empowerment program

TikTok, in partnership with Blossom Accelerator, has launched the ‘TikTok x Blossom SME Empowerment Program’, an initiative designed to support young Saudi entrepreneurs, particularly women, by provid...

MENA TikTok Creator Awards recognizes talent from the region

TikTok MENA hosted its annual TikTok Awards to honour, recognize, and empower emerging talents from the region who achieved remarkable success on the platform over the past year.

TikTok launches its new automated performance solution, Smart+

TikTok has announced the launch of Smart+, its newest automated performance solution, in METAP and globally. The innovative advertising solution is aimed at helping brands optimise their advertising a...

TikTok shopping report reveals strategies to boost business performance

The final quarter in the MENA region is set for a shopping surge as brands move from short-term promotions to year-round engagement with consumers, capitalizing on the region’s evolving shopping...

Submit your entries for TikTok Ad Awards METAP 2024

TikTok is hosting the METAP region’s first-ever TikTok Ad Awards, designed to celebrate creativity, innovation, and outstanding performance in TikTok advertising. The competition is open for sub...

TikTok unveils opportunities for mobile app industry

TikTok recently held its first 2 days mobile app industry event, Apps Summit that was attended by more than 120 app industry experts, founders, app publishers, and representatives of the VC+PE ecosyst...

TikTok ushers in a new era of creativity bravery

Creative freedom and experimentation are the most critical tools in today’s marketing arsenal to thrive and meet audiences where they are. TikTok is celebrating the brands and creators that have...