TikTok

TikTok launches its new automated performance solution, Smart+

TikTok has announced the launch of Smart+, its newest automated performance solution, in METAP and globally. The innovative advertising solution is aimed at helping brands optimise their advertising a...

TikTok shopping report reveals strategies to boost business performance

The final quarter in the MENA region is set for a shopping surge as brands move from short-term promotions to year-round engagement with consumers, capitalizing on the region’s evolving shopping...

Submit your entries for TikTok Ad Awards METAP 2024

TikTok is hosting the METAP region’s first-ever TikTok Ad Awards, designed to celebrate creativity, innovation, and outstanding performance in TikTok advertising. The competition is open for sub...

TikTok unveils opportunities for mobile app industry

TikTok recently held its first 2 days mobile app industry event, Apps Summit that was attended by more than 120 app industry experts, founders, app publishers, and representatives of the VC+PE ecosyst...

TikTok ushers in a new era of creativity bravery

Creative freedom and experimentation are the most critical tools in today’s marketing arsenal to thrive and meet audiences where they are. TikTok is celebrating the brands and creators that have...

TikTok announces new measures for safer content creation and sharing

TikTok is committed to maintaining a safe and vibrant space where creativity flourishes. To ensure that all communities benefit from a safer and more transparent environment, TikTok is excited to anno...

TikTok awards women entrepreneurs in Riyadh

TikTok MENA celebrated the conclusion of the second edition of The TikTok MENA Creator Hub, #HerAmbitions, with a grand awards ceremony at Lakum Art Space in Riyadh, on 28 February 2024. The event mar...

TikTok’s What’s Next Trend Report reveals key marketing insights for 2024

TikTok has released its annual What’s Next Trend Report, providing valuable insights for marketers aiming to enhance their presence on the platform and meet their business objectives in 2024 in ...

TikTok Creator Awards honors the Best in Creativity

The TikTok Creator Awards at The Theatre Dubai was a night of celebration, showcasing the talents of creators from across the MENA region. Emphasizing the theme ‘Celebrating New Dreams,’ t...