Following the successful first edition of the Dubai Chamber TikTok Academy launched earlier this year, TikTok and Dubai Chamber have announced today, the start of the second cohort of the programme, open to SMEs and Entrepreneurs from across the MENA region.
Broken down into five pre-recorded modules and hosted on a purpose-built microsite, the extensive program will cover an introduction to digital marketing, as well as creative best practices and insights into leveraging TikTok’s business solutions. Participants will undergo quizzes to track progress and will have access to a business canvassing session.
Adding more fun to the mix, participants will take part in two competitions, whereby they will flex their muscles and prove their capabilities in the use of Effects and Filters, Sound and Creativity.
In the first competition, they will be challenged to create a TikTok, with a chance to win TikTok giveaways. The second competition will take place at the end of the program and is meant to assess participants’ ability to create their own campaign on TikTok. The top two winners will benefit from a week long membership with Dubai Chamber. Not just that, the top three winners will be awarded Creative Shop credit to put their learnings into practice and leverage the TikTok Shop’s creative services. Lastly, all graduates will leave the program with their very own digital Dubai Chamber TikTok Academy Pro badge to mark the experience and their persistence.