Tradeling has announced a collaboration with Mastercard to offer several benefits to SMEs in the UAE and deepen access to the digital economy.
E-commerce in the UAE is projected to reach $27 billion this year, partially fueled by the exponential growth of SMEs. The collaboration between Tradeling and Mastercard reinforces both organizations’ commitment to the UAE as it empowers SMEs to further fuel the market’s economic progress and ambitions.
Customers will be able to buy on Tradeling’s platform and receive a 5% discount on all products. This offer can be availed via payment with eligible Mastercard SME or Business debit, credit, or prepaid cards in the UAE for the first time. Additionally, SMEs will be able to access trade finance by leveraging both companies’ advanced platform designs to overcome hurdles that are commonly faced by B2B buyers and sellers.
Marius Ciavola, Chief Executive Officer at Tradeling said “E-commerce in MENA has seen accelerated progress since 2020 with over 200 million consumers shifting to online shopping. This unprecedented growth has been achieved at a faster pace than anywhere else in the world. Our newly formed partnership with Mastercard ensures that the trajectory of e-commerce in the region continues. Globally, SMEs are widely recognized for their role in fostering the sustainable development of nations through the creation of jobs, provision of public goods and services, poverty alleviation, and reducing inequality. We are accordingly thrilled to collaborate with Mastercard to help facilitate such actions and hopeful to eventually scale beyond the region.”
Gina Petersen, VP and Country Business Development Lead for the UAE & Oman, Mastercard said “We are delighted to partner with Tradeling as we advance our efforts to strengthen the UAE’s vibrant SME sector. SMEs have a significant impact on economies, providing a livelihood for many while advancing financial inclusion, reducing poverty, and boosting prosperity. The more digital doors we can open for small businesses, the more we can future-proof the growth of the industry.”
