For entrepreneurs and small business owners, Google has attractive, free tools for nearly every aspect of online productivity.
There are simple efficiency tools, as well as game-changing web applications. For the tools you’re using already, make sure you’re taking advantage of all the integrated bells and whistles.
Here is a list of free online products from Google. We have divided this article into a two-part series. This is Part 2. Part 1 is here.
Custom Search Engine
AdSense for Search is a free product that lets you to place a Custom Search Engine on your site. Choose the content your users search, customize the look and feel of it, and monetize search result pages with targeted ads.
Places for Business
Places for Business gives you access to free tools that help your business get online. Ensure your business is found on Google Search, Maps, Google+, and mobile. Make sure your customers find the right information about your business.
Google Sites
Google Sites is a free tool for creating basic websites and project wikis. Choose from pre-built templates, and then customize the look and feel. Use Sites to share info on a company intranet or collaborate on a team project.
Google Translate
Add the power of Google Translate to your website. The free Website Translator plugin expands your global reach quickly and easily. Instantly translate your website into 60+ languages using Google’s Translate. Collect translation suggestions from your users, and invite editors to manage translations and suggestions.
YouTube
YouTube allows people to discover, watch and share originally created videos. It is a great resource for free instructional videos on all topics. If you’re interested in creating videos, YouTube offers Creator Hub, a suite of tools and programs, educational resources, and support.
Google and Your Business
This is Google’s blog for tips and tricks on managing your business. Primarily geared toward small business, the site is filled with useful articles and tutorials on how to take advantage of Google products. Recent articles include “New Learn with Google Fall Webinars” and “AdWords Site Policy Starter Guide.”
Google Books
Browse books online, search book content for search terms, and download books in the public domain for free. Find book reviews, web references, maps and more. If you find a book you like, click on the links to see where you can buy or borrow it.
Google Maps for Android
Google Maps for Android shows you where you are and gets you to where you want to go. Get free, voice-guided turn-by-turn navigation. Check-in at a place to share your location with friends, and see if any of them are nearby.
Google+
Google+ is Google’s social media platform — to share, collaborate, and create. Starting a Google+ account and developing your brand through Circles helps get backlinks to your website.
Google+ Hangouts
Turn any Hangout into a live video call with up to ten friends or simply call a contact to start a voice call from your computer. Enhance your call with Cacoo for online drawing, SlideShare for sharing presentations, and Conceptboard for whiteboard collaboration.
Google Moderator
Google Moderator allows you to create a topic series about anything that you are interested in discussing and open it up for people to submit questions, ideas, or suggestions. Anyone can come to the site and submit a question, idea, or vote.
Blogger
Create your blog with Blogger and post text, photos, videos, and more to your blog. The Blogger Template Designer makes it easy to create and customize. When you create your blog, you can host it for free on Blogspot.