The 2nd Middle East Franchise Expo, the region’s premier franchising event organised by the Middle East & North Africa Franchise Association (MENAFA) at the Jumeirah Beach Hotel Convention Centre on October 20 and 21, 2015, will showcase local and international brands, products and services of over 80 companies, alongside workshops, networking opportunities and Meet the Buyer meetings.
The Expo is endorsed by MENAFA Honorary Chairman, HH Prince Bandar bin Saud bin Khaled Al-Saud. The event is supported by Dubai Chamber of Commerce , Khalifa Fund , Dubai SME, Dubai Events and the Federation of the GCC Chambers of Commerce.
Using the highly successful format of the International Franchise Association (IFA) forums, the MENAFA Expo focuses on bringing together many high net worth investors and franchisors interested in building successful international and national networks. During the two-day event, over 800 delegates will have the opportunity to attend as prospective development partners.
The event will have unique “Meet the Buyer” booths are specially designed to enable Franchisors and serious investors to do business together in a conducive setting. A major highlight of the event will be the presentation of the Annual MENAFA Awards for Excellence in Franchising. The categories will include Best ME Multi-Brand Operator, Best ME Master Franchisee Operator, Best ME Franchise Brand, Best ME Franchise Professional and many more.
“This premier Franchise Expo will build on the success of the inaugural event held last October. MENAFA is delighted to host and organise this Expo on the strength of our proven format from the last Event,” said Omar Al-Haza’a, Vice President of MENAFA. “We are bringing together franchisors and investors on a common platform, offering them an unrivalled opportunity to meet and do business. In addition we will provide real depth and diversity through high level brand presentations and workshops to ensure that everyone benefits.”
The Expo will be addressed by key personalities and franchising experts, including Atiq Juma Nasib, Senior Vice President, Commercial Services Sector, Dubai Chamber ; Saer Imad, Senior Manager, Enterprise Development & Support, Khalifa Fund ; Omar Obeidat, Partner & Head of Intellectual Property, Al Tamimi & Co. and Angela Farrugia, Group Managing Director, TLC and Iconix Europe, among others.
Registered visitors can sign up for one-to-one meetings with franchisors with senior Brand representatives to discuss their investment and business aspirations.
“The 2nd Middle East Franchise Expo 2015 is a must for anyone involved or interested in franchising, from SMEs, potential franchisees and investors to government organisations wishing to support the industry,” added Omar Al-Haza’a.
The Middle East Franchise Expo will create networking opportunities with franchise professionals from across the world, presenting an unprecedented opportunity to evaluate established franchise brands from the US, UK, Europe, Australia, Canada and the Middle East. Among the franchised business sectors represented at the Expo would be Food & Beverage, Retail, Education, Service, B2B and B2C.
Franchise professionals and potential investors who are interested in attending the Middle East Franchise Expo can register at this link: http://www.menafa.com/expo/.
