New research from Infobip highlights how different generations want to communicate with businesses and brands ahead of Black Friday. When at least 86% of all generations expect targeted and relevant c...
Dentsu announced the release of the GCC edition of it’s landmark global study Consumer Vision 2035: The Era of the Insight-to-Foresight Pivot, which charts the long-term consumer trends that will shap...
Consumers’ preferences for digital payment methods have deepened over the summer period in the UAE and Saudi Arabia, according to new data from global payments solution provider Checkout.com. The comp...
CleverTap released its market research report on “Unraveling the Cross-Channel Marketing Strategy”. The report highlights the necessity of tailoring marketing approaches to resonate with regional audi...
Salesforce today released the new State of Sales report, sharing insights from 5,500 sales professionals across 27 countries, including 100 from UAE. The report highlights how sales teams are balancin...
The latest Employee Loyalty in the MENA survey by Bayt.com, the Middle East’s leading jobsite, and YouGov investigates the driving factors that contribute employees’ loyalty to their organizatio...
Employees in the Middle East are actively embracing transformation and showing greater alignment with their organisations’ long-term goals than their global counterparts. According to the latest...
The “2024-H1 Saudi Arabia Venture Capital Report” revealed that Saudi Arabia maintained its first rank across MENA in terms of Venture Capital funding in the first half of 2024, witnessing...
The adoption of digital commerce in MENA has skyrocketed over the past few years. Countries that were once deeply attached to cash and physical transactions have shot to digital maturity in just a few...