World’s first NFT shop opens at Mall of the Emirates in Dubai

World’s first NFT shop opens at Mall of the Emirates in Dubai

Last week, the ftNFT marketplace officially brought its virtual ventures into the non-virtual world with the opening of its first NFT shop in Dubai located at the Mall of the Emirates.

The opening ceremony was attended by a wide array of artists, influencers, and public figures carrying enthusiasm all along with the novel experiences promised by the ftNFT marketplace turned the event into a major landmark in the history of NFTs. Many prominent figures were invited to share their thoughts and insight. In addition, artists whose collections played a leading role in having a physical NFT shop made speeches and inspired many more to follow their leads.

The shop is a display of collections by Amrita Sethi, AKNEYE, and many more. The first NFT artist in the UAE, Amrita Sethi’s work is an alliance between physical and digital arts. AKNEYE on the other hand is a platform that brings international artists together with a vision. Known for its distinctive sculpture collection of eyes, AKNEYE is now making a groundbreaking move to the virtual world by making its sculptures available in the form of NFTs.

From a casual walk in the gallery to a 3D scanner that makes avatars for virtual reality lovers, the shop offers more than just an ordinary shopping experience. The very notion of having a physical shop was all about encouraging creativity in solid technological platforms where all the attention is on the trading side of this game.


The ftNFT shop gives everyone equal opportunities to craft and personalize NFTs that can be either picked up by the five senses or experienced virtually. In other words, this is the place where the borderline separating traditional and digital art fades away.

Through its first-of-its-kind shops in the MENA region, the ftNFT marketplace is shaping a community of artists, enthusiasts, and potential investors to create, buy, and sell NFTs.

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